Empire State Voices Launches $7K Ad Campaign Against Rep. Lawler


New Ad Campaign Highlights Rising Costs Linked to Rep. Lawler
In a move aimed at addressing the economic concerns of New Yorkers, the advocacy group Empire State Voices has launched a $7,000 advertising initiative targeting Representative Mike Lawler. The campaign critiques Lawler's voting history, asserting that his decisions have contributed to escalating living costs in the Hudson Valley region.
The advertisements, which employ the phrase “Mike Spike” to indicate the rise in expenses, are being disseminated through local newspapers and have also taken to the streets with mobile billboards. A large banner can be seen over Interstate 287, further raising awareness of the campaign’s message.
Empire State Voices alleges that Lawler's support for the One Big Beautiful Bill Act (OBBB), endorsement of former President Donald Trump’s tariff strategies, and his backing of military actions in Iran, are significant contributors to these cost increases.
According to a report by Time Magazine, the OBBB legislation has caused approximately 450,000 New Yorkers to lose health insurance as a result of cuts to Medicaid and the failure to renew subsidies under the Affordable Care Act (Obamacare). The financial restructuring intended through OBBB primarily benefits wealthier individuals and large corporations.
Representative Lawler has publicly praised the OBBB, calling it a “blueprint for how we can govern responsibly.” Estimates suggest that around 7.5 million Medicaid recipients could ultimately lose their coverage due to the act.
Additionally, Lawler’s approval of Trump's tariff policies, touted as a temporary measure with prospective long-term gains, has been scrutinized. An analysis by the Democratic members of the Joint Economic Committee indicates that New Yorkers incurred an extra $310 in grocery expenses over the previous year as a direct result of these tariffs, reflecting a 4% rise since Trump entered office again.
Moreover, the conflict in Iran, supported by Lawler, has reportedly resulted in an added $432 in gasoline costs for New Yorkers, according to the same report. Lawler's opposition to a war powers resolution that could have curtailed these actions further amplifies the criticism against him.
Dylan Wheeler, Senior Organizing Director at Empire State Voices, expressed frustration with Lawler’s priorities, noting, “We need our Congressman to start supporting meaningful legislation to lower our costs, and stop putting partisan politics ahead of what’s best for New Yorkers.”
This campaign appears timely as Lawler approaches his third term election, facing Democratic challenger Cait Conley.

